The french paradox: study of the french consumer behavior towards american fast food
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2011Author
Giraldo Sánchez, Daniel
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Abstract
Since the beginning of time, France gastronomy has been known as one of the richest and well known in the world for which millions of tourists visit France and especially Paris each year to enjoy the vast variety of plates with amazing flavors and textures offered in the exquisite French restaurants and popular Parisian coffee shops.